Have you ever wondered if there is a difference between multi- and omnichannel? Because both names sound quite similar, they are often considered to be the same. However, there are differences between the two terms. Although both sales and communication strategies in the company are based on using multiple channels of reaching the recipients, this […]
Digital transformation is nothing more than the integration of digital technology in all areas of the company’s operations and a change in the way you operate and provide value to customers. It is also a cultural change that requires organizations to constantly challenge themselves, experiment, but also reconcile themselves to failure. Digital transformation is […]
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